15 to Faded.

The norm for edibles is waiting two-hours to feel any effects. For our efficiency-obsessed society, that’s anxiety waiting to happen. Who knows what the state of your world will be like in 2 hours? Kin Slips’ sublingual edibles take effect in just 15 minutes.

It’s accepted that edibles can have a two-hour wait time. Kin Slips exposes the silliness of this convention by putting it into other contexts.

Kin Slips disrupts the online-flow-state by creating undercover-ads that look like loading pages.

Kin Slips creates a musical launchpad to send consumers off on their high: mood-driven Spotify playlists that are exactly 15 minutes long.

(Click the pics if you want to give them a listen!)

Kin Slips advertises the playlists with posters and air waves.

“We’ve got a playlist that wants to get you high. Kin Slips Sublingual Edibles take only 15 minutes to take effect, so we’re offering a playlist that’s exactly that: 15 minutes on the dot. No matter the mood you’re looking for, we’re ready to get you there fast. Destination chill, hype, or happy,  we’re looking at a smooth landing. Kin Slips. 15 to Faded.”

Kin Slips knows that a fun day of music can also be a long day of waiting. They’re joining the festivities to emphasize the fact that waiting doesn’t have to be in the equation.

Stencils outside of concert venues.

Kin Slips’ sponsored pedicabs at festivals.

Art Director: Carol Lee Diallo

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